Rolling on Edge is Sweet At Delivery

Sales Consultant, Rodney Smith with Tyler Small of Indianapolis, IN

When he checked out our new inventory online, Tyler Small of Indianapolis, knew exactly what he wanted. After an email, and a phone call, he came in on Saturday. He worked with Sales Consultant, Rodney Smith getting his questions answered, and paperwork completed for his new 2010 Ford Edge in candy red. He was pleased to roll out in his new ride on a full tank. Rodney said, "Tyler is a great guy. He was really nice to work with." 

Thank you Tyler Small for allowing Paul Harvey Ford the opportunity to earn your business!

Keeping Auto Insurance Low with a Teen Driver

Getting a drivers license is one of the most exciting times for a teenager. Parents are anxious for many reasons during this time. Adding a new teen driver to the household policy can increase insurance costs dramatically, not to mention the ongoing concern for safety. Unfortunately, car accidents are the leading cause of teenage deaths. In 2008 AAA found that teen auto accidents costs consumers more than $34 billion. While keeping your kid safe, what do you do to keep premiums cheap?

1. Multi-Policy Discount: Having your homeowners, and auto policies under the same umbrella can bring some savings. With most insurance companies, the longer you are a policy holder, the better you rates can be. 
2. Good Grades: If your student is getting good grades, you may be able to catch a break on your insurance rates. Check with your insurance company to find out if they offer a discount for having good grades. 
3. Liability Only: If the household hooptie is the designated vehicle for your teenager, consider a liability only policy. When he value of an insured vehicle is minimal, liability insures the other party is covered if anything happens. 
4. Higher Deductible: Raising comp/coll from $500 to $1000 will substantially decrease change your your premiums. 

Other things to consider are discounts for safety features, and going green. In addition, encouraging safe driving habits is vital to keep the cost of auto insurance low overall. 

Escaped for Delivery!

Sales Consultant Al Dudley and new Ford Escape owner, Mr. Leon Richardson

No matter what the weather brings, you can count on your delivery at Paul Harvey Ford. Mr. Leon Richardson, of Indianapolis, was provided with superior customer service out of the rain, by Al Dudley, this past Saturday inside the customer service center when he received the keys to his new 2010 Ford Escape. Thank you Mr. Richardson, for allowing Paul Harvey Ford another opportunity to serve you!

The Grass is Getting Greener on Every Side

Despite the recent recall hysteria, hybrid cars have a loyal fan base that is growing. This is happening with good reason. Saving the environment is still priority. As technology continues to advance, and deliver the bells and whistles we want for using our cell phones, GPS, and even texting, working toward a greener environment has not taken a back seat. 

More cars are competing for the best in fuel efficiency, and lower emissions, than before. You use to see only small compact vehicles aiming for the top spot, until now. Mid-size, SUV's, and trucks are available in hybrid models. 

Named North American Car of the Year, the 2010 Ford Fusion Hybrid, has component function monitoring and can go up to 47mph in electric mode. The Smart Gauge with Eco-Guide coaches you on how to get the best fuel economy.  Now that's good looking out!

The 2011 Ford Mustang is Dressed to Impress

2011 Mustang GT

I first adopted the 1965 Mustang as my favorite car when I was around four years-old. I always knew when my older cousin was near, because I could hear that signature Mustang roar coming closer. Little did I know that the car I loved to ride in was a legacy, and today love for the Mustang continues to grow stronger world-wide .

The Ford Mustang is one of the most admired vehicles ever built. Enthusiasts world-wide come together periodically to celebrate their affinity for this beautiful vehicle. Though there have been signature variations such as the Boss, Shelby, and the Foose, the appeal has remained. 

The new 2011 Mustang will makes its debut to the showrooms for all to see this summer. There is no doubt it is a looker. What will please many is the advancements in fuel efficiency. The 5.0L V8 engine will deliver an estimated  412 horses and 25mpg on the highway. The new V6 3.7L 4V is estimated 305 horsepower and approximately 30 mpg highway. An 11:1 compression ratio will lessen combustion noise due to the improvements to the all aluminum. The all new 6-speed auto transmission is in addition to the standard new 6-speed manual. Supporting the noise, vibration, and harshness (NVH) is the Electric Power-Assisted Steering (EPAS). Also is the the new standard limited slip differential and rear stabilizer bar. 

With various enhancements that will make you growl, including a few new colors, check the Ford Mustang here. It just keeps getting better. 

Got Good Tires?

When do you believe it is time to buy new tires? Every year or two? Maybe you go according to a maintenance schedule, or by wear. The decision to get new rubber for your ride can vary. If you purchase a used vehicle, more than likely the tires are used too. Would it be a good idea to purchase a set of tires then? Personally, when I have purchased a used vehicle that is one of the first things I do so I know where I stand for my own peace of mind. Then I try to go by what is recommended. 

After purchasing a new set of tires it is recommended that you replace them in 6-10 years. The environment, weather conditions, wear, and chemical elements all factor in the life a tire. Maintaining even wear by getting regular tire balancing, and rotations are important for stability. Driving on tires that are in poor shape can affect the performance of your vehicle. 

To make life a little easier, be sure to check the manufacturers maintenance recommendations for the type of tire you purchase. Happy driving!

Today is the Perfect Day to Buy a New Car!

New car owner Patrick Carter with Sales Consultant Jonathan Diaz

Getting a new car should be a wonderful experience. That is exactly what we strive for at Paul Harvey Ford. Mr. Patrick Carter of Indianapolis, IN took delivery of his new blue flame metallic 2010 Ford Edge to kick off spring. When asked about his buying experience, Mr. Carter stated, "Jonathan is the man"! Buying this car has been a great experience, I love it!"

We want to thank Patrick for his patronage, and look forward to seeing him for scheduled maintenance. Enjoy your new car!

How to Endure Tests and Trials of Customer Service

Customer challenges are inevitable in any business. The more you work at meeting the needs of the consumer something is bound to interfere. But there is no reason to become discouraged in your efforts. What makes a difference is when you are addressing issues and making a difference that is measurable. At the dealership, your customer is yours top priority. That's it! Inquiries are made, requests have to be filled, and problems must be resolved. Here are a few ways to make a positive impact on the service you provide to your customers. 

• Involve your customers: When there is a problem, don't just tell your customer "I'll take care of it"...engage them by making them a part of the solution. 
• Inquire: Ask the customer probing questions. Be clear, but remain professional and polite. Find out what he, or she wants
• Don't take it personal: Problems are not directed at you, just aimed in your direction
• Remain open minded: Be willing to be embrace more than one solution to an issue: One size does not fit all
• Chart changes and progress: Post it (to staff), and talk about it as a reminder you are working to make things right
• Stay focused: Work at it until there is a resolution! 

These are just a few of many suggestions in the world of customer service. This area of business is constantly evolving. As it changes, it is important to adapt according to the needs of your customer base. For staff to be effective, it is imperative to continue training and keep up with new business methods, and technology. 

Fiesta is Coming with A Bang

The more I check out the new Ford Fiesta for 2011, I am truly impressed. For those of you that remember the original Ford Fiesta "back in the day", it was nothing extravagant just a standard compact vehicle. Since I'm tall, there was not much thought put into it. Well I must admit things are looking different. 

This summer the 2011 Ford Fiesta will arrive in the United States. It is already getting great reviews, and I am not surprised. This ride is not arriving on the scene shy. It's definitely a looker appealing to generation-x,  raising the brow of baby-boomers, and many in between. But it is more than just the looks that is causing a stir. 

Projected best in its class for fuel economy, you will agree that 30city-40hwy is superb. The six speed auto-transmission has plenty of horse power to keep moving, while handling well. Fiesta has already been put to the test  with over a million miles on the road, so no stone has been left unturned for the anticipated debut. 

When it comes to safety, Ford is the leading innovator putting it at the top of the priority list. The only subcompact in its class to have seven airbags, that includes a standard driver's knee airbag, and side curtain airbags. It provides plenty of room for essentials of any lifestyle, and the best in technology with push-button start, available SYNC, and LCD display. The Fiesta comes in a variety of colors, and several choices of interior. Hanging with the big dogs, this new subcompact is no puppy.